{"id":4225,"date":"2024-03-21T16:55:42","date_gmt":"2024-03-21T13:55:42","guid":{"rendered":"https:\/\/uzmanposta.com\/blog\/?p=4225"},"modified":"2024-03-21T16:55:44","modified_gmt":"2024-03-21T13:55:44","slug":"cerez-onayi-cookie-consent-mode","status":"publish","type":"post","link":"https:\/\/uzmanposta.com\/blog\/cerez-onayi-cookie-consent-mode\/","title":{"rendered":"\u00c7erez Onay\u0131 (Cookie Consent Mode) Nedir? Kullan\u0131c\u0131 \u0130zin Vermese Bile Datas\u0131n\u0131 Kullanabilir miyiz?"},"content":{"rendered":"\n<p>\u00c7evrimi\u00e7i reklamlar internetin b\u00fcy\u00fck bir b\u00f6l\u00fcm\u00fcne g\u00fc\u00e7 verir, ancak b\u00fcy\u00fck \u00f6l\u00e7\u00fcde kullan\u0131c\u0131 verilerine dayan\u0131r. Bu y\u00fczden gizlilik sorun ve endi\u015felerini art\u0131r\u0131r. \u00c7erez onay\u0131 burada devreye girer. Bu, verilerinizin reklamlar i\u00e7in kullan\u0131l\u0131p kullan\u0131lmayaca\u011f\u0131n\u0131 se\u00e7ebilece\u011finiz anlam\u0131na gelir. Sizin onay\u0131n\u0131z olmadan, reklamverenler gizlilik kurallar\u0131 nedeniyle zor durumda kalabilir ve g\u00fcveninizi kaybedebilir. Bunu iki y\u00f6nl\u00fc bir yol olarak d\u00fc\u015f\u00fcn\u00fcn: kabul etti\u011finizde, daha iyi uyarlanm\u0131\u015f reklamlar al\u0131rs\u0131n\u0131z ve her \u015feyin yolunda gitmesine yard\u0131mc\u0131 olursunuz.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Google Consent Mode Nedir?<\/h2>\n\n\n\n<p><a href=\"https:\/\/developers.google.com\/tag-platform\/security\/concepts\/consent-mode?hl=tr\">Google Consent Mode<\/a>, kullan\u0131c\u0131lar\u0131n\u0131z\u0131n gizlilik tercihleri ile sizin veri ihtiyac\u0131n\u0131z aras\u0131nda k\u00f6pr\u00fc kuran bir ara\u00e7t\u0131r. Kullan\u0131c\u0131lar\u0131n\u0131z\u0131n onay durumuna g\u00f6re Google etiketlerinizin i\u015flevselli\u011fini \u00f6zelle\u015ftirmenizi sa\u011flar.<\/p>\n\n\n\n<p>G\u00fcven ve gizlili\u011fin \u00e7ok \u00f6nemli oldu\u011fu bir d\u00fcnyada, Google consent mode ileriye do\u011fru at\u0131lm\u0131\u015f olumlu bir ad\u0131m\u0131 temsil eder. Google&#8217;\u0131n \u015feffafl\u0131\u011fa ve \u00e7evrimi\u00e7i deneyiminiz \u00fczerindeki kontrol\u00fcn\u00fcze olan ba\u011fl\u0131l\u0131\u011f\u0131n\u0131 g\u00f6sterir.<\/p>\n\n\n\n<p>Consent Mode, kullan\u0131c\u0131 onay\u0131na \u00f6ncelik verirken, temel kullan\u0131c\u0131 verilerini sorumlu bir \u015fekilde toplama f\u0131rsat\u0131 sunar.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Google Consent Mode Neden \u00d6nemlidir?<\/h2>\n\n\n\n<p>Google Consent Mode, i\u015fletmelere \u00f6nceki analiz ve pazarlama \u00e7al\u0131\u015fmalar\u0131n\u0131n sorunsuz bir \u015fekilde devam etmesini sa\u011flamak i\u00e7in bir yol sunar. Kullan\u0131c\u0131 onay\u0131 yan\u0131tlar\u0131na sayg\u0131 g\u00f6stererek hem pazarlama hem de gizlilik \u00e7\u0131karlar\u0131n\u0131 g\u00f6zetir.<\/p>\n\n\n\n<p>Gizlilik d\u00fczenlemelerine uygun kalarak pazarlama \u00e7al\u0131\u015fmalar\u0131na devam etmek isteyen i\u015fletmeler bunu kullanabilir. Google Consent Mode, kullan\u0131c\u0131 uygun izin vermedi\u011fi s\u00fcrece \u00e7erezleri otomatik olarak engelleyecek \u015fekilde \u00e7al\u0131\u015f\u0131r.<\/p>\n\n\n\n<p>Consent Mode\u2019dan \u00f6nce web sitelerinde hedefli reklamlar yay\u0131nlayan \u015firketler, kullan\u0131c\u0131lardan b\u00fcy\u00fck miktarda ki\u015fisel veri toplayabiliyordu. K\u00f6t\u00fc niyetli bilgisayar korsanlar\u0131 ve siber su\u00e7lular, g\u00fcvenli bir \u015fekilde saklanmayan verilere eri\u015febiliyor ve bu da gizlilik konusunda kamuoyunda tepkilere yol a\u00e7\u0131yordu. Consent Mode, web sitenizin kullan\u0131c\u0131lar\u0131na ki\u015fisel veriler \u00fczerinde daha y\u00fcksek bir kontrol d\u00fczeyi sundu.<\/p>\n\n\n\n<p>GDPR ve d\u00fcnya \u00e7ap\u0131ndaki di\u011fer pop\u00fcler gizlilik \u00f6nlemleri, t\u00fcketici \u00e7\u0131karlar\u0131n\u0131 koruman\u0131n ve hangi bilgilerin if\u015fa edilmesini istedikleri konusunda s\u00f6z sahibi olmalar\u0131n\u0131 sa\u011flaman\u0131n bir yolu olarak ortaya \u00e7\u0131kt\u0131. Google ve di\u011fer b\u00fcy\u00fck \u00e7evrimi\u00e7i \u015firketlerin veri gizlili\u011fi konusunda artan t\u00fcketici bask\u0131s\u0131na uyum sa\u011flamas\u0131 gerekiyordu.<\/p>\n\n\n\n<p>GDPR ayn\u0131 zamanda end\u00fcstri ve t\u00fcketiciler aras\u0131nda bir itme-\u00e7ekme etkisi yaratt\u0131. Bir\u00e7ok iyi niyetli \u015firket, gizlilik standartlar\u0131na uyumu s\u00fcrd\u00fcr\u00fcrken gerekli bilgileri sorumlu bir \u015fekilde toplamakta zorland\u0131.<\/p>\n\n\n\n<p>\u0130\u015fte bu noktada denklemin her iki taraf\u0131n\u0131n da \u00e7\u0131karlar\u0131n\u0131 korumaya y\u00f6nelik bir y\u00f6ntem olarak onay devreye girdi. Hedeflenen pazarlama ama\u00e7lar\u0131 do\u011frultusunda ki\u015fisel verileri toplamadan \u00f6nce izin alma sorumlulu\u011fu i\u015fletmeye ait oldu.<\/p>\n\n\n\n<p>Google Consent Mode, dijital ekonominin temelini de\u011fi\u015ftirmeden bireysel kullan\u0131c\u0131lar\u0131n gizlili\u011fini korumaya y\u00f6nelik bir ad\u0131m olarak ortaya \u00e7\u0131kt\u0131.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Cookie Consent Mode Nas\u0131l \u00c7al\u0131\u015f\u0131r?<\/h2>\n\n\n\n<p>Consent mode, kullan\u0131c\u0131lar\u0131n\u0131z\u0131n \u00e7erezler veya uygulama izinleriyle ilgili se\u00e7imleri hakk\u0131nda Google&#8217;\u0131 bilgilendirmenize yard\u0131mc\u0131 olur. Bu da etiketlerin web sitenizde veya uygulaman\u0131zda nas\u0131l davranaca\u011f\u0131n\u0131 etkiler.<\/p>\n\n\n\n<p>Onay modunda, kullan\u0131c\u0131lar \u00e7erez onay banner&#8217;\u0131n\u0131z veya widget&#8217;\u0131n\u0131z ile etkile\u015fime girdi\u011finde, Google Analytics, reklamlar ve di\u011fer etiketlerin nas\u0131l \u00e7al\u0131\u015faca\u011f\u0131n\u0131 ayarlar. \u00d6rne\u011fin, bir kullan\u0131c\u0131 bir reklama t\u0131klar ve daha sonra i\u015flem yaparsa, Google ki\u015fisel verileri depolamadan baz\u0131 bilgileri al\u0131r ve gizlili\u011fi sa\u011flar. Kullan\u0131c\u0131 i\u015flem yapmazsa hi\u00e7bir veri payla\u015f\u0131lmaz ve \u00e7evrimi\u00e7i \u00f6l\u00e7\u00fcmde kullan\u0131c\u0131 gizlili\u011fi korunur.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Neden Google Consent Mod\u2019u Kullanmal\u0131s\u0131n\u0131z?<\/h2>\n\n\n\n<p>Web sitesi ziyaret\u00e7ilerinin %76&#8217;s\u0131 genellikle \u00e7erez banner&#8217;lar\u0131n\u0131 g\u00f6rmezden gelir. \u00c7erezleri reddeden bir onay banner&#8217;\u0131yla kar\u015f\u0131la\u015f\u0131rsan\u0131z, Google Ads hesab\u0131n\u0131zdaki verilerde bir d\u00fc\u015f\u00fc\u015f oldu\u011funu fark edebilirsiniz.<\/p>\n\n\n\n<p>Consent mode bu konuda size yard\u0131mc\u0131 olabilir. Geli\u015fmi\u015f raporlama ve modelleme y\u00f6ntemleriyle veri do\u011frulu\u011funu art\u0131r\u0131r.<\/p>\n\n\n\n<p>Google consent mode kullanman\u0131n di\u011fer faydalar\u0131 ise a\u015fa\u011f\u0131dakileri i\u00e7erir:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Kay\u0131p d\u00f6n\u00fc\u015f\u00fcm modellemesi:<\/strong> Consent mode, kullan\u0131c\u0131 onay\u0131 gereksinimleri nedeniyle kaybedilebilecek d\u00f6n\u00fc\u015f\u00fcmleri tahmin etmenize ve anlaman\u0131za yard\u0131mc\u0131 olabilir.<\/li><li><strong>Uyumlulu\u011fu basitle\u015ftirme:<\/strong> \u00d6zellikle Google Analytics&#8217;i di\u011fer ara\u00e7larla birlikte kullan\u0131yorsan\u0131z gizlilik d\u00fczenlemelerine uymay\u0131 daha basit hale getirir.<\/li><li><strong>\u0130ste\u011fe ba\u011fl\u0131 i\u015flevler:<\/strong> Analytics i\u00e7in izin alman\u0131z gerekmese bile izin modu, izin al\u0131nmadan \u00f6nce Google Analytics 4&#8217;te (GA4) yeniden pazarlama gibi iste\u011fe ba\u011fl\u0131 \u00f6zelliklerde size yard\u0131mc\u0131 olabilir.<\/li><li><strong>\u00c7erezsiz mod: <\/strong>Analytics i\u00e7in izin gerekiyorsa consent mode, kurulumunuzu Google Analytics&#8217;in \u00e7erezsiz moduna da haz\u0131rlayabilir.<\/li><li><strong>Gelecekteki gizlilik \u00f6zellikleri:<\/strong> Bu sadece ge\u00e7ici bir \u00e7\u00f6z\u00fcm de\u011fildir. Consent mode, \u00e7erezlere dayanmadan kullan\u0131c\u0131 davran\u0131\u015f\u0131n\u0131 \u00f6l\u00e7meye y\u00f6nelik gelecekteki \u00f6zellikler de dahil olmak \u00fczere Google Analytics&#8217;in gelecekteki gizlilik \u00e7abalar\u0131n\u0131n bir par\u00e7as\u0131d\u0131r.<\/li><\/ul>\n\n\n\n<p>Yak\u0131n gelecekte GA4 kullan\u0131c\u0131lar\u0131, \u00e7erez onay\u0131n\u0131n olmamas\u0131ndan etkilenebilecek kullan\u0131c\u0131 davran\u0131\u015flar\u0131n\u0131 da modelleyebilecekler.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Google Consent Mod\u2019u Kimler Kullanabilir?<\/h2>\n\n\n\n<p>A\u015fa\u011f\u0131daki kategorilerden herhangi birine giriyorsan\u0131z Google consent mode\u2019u uygulamay\u0131 d\u00fc\u015f\u00fcnebilirsiniz:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Google Ads, SA360 veya DV360 kullan\u0131c\u0131lar\u0131:<\/strong> D\u00f6n\u00fc\u015f\u00fcmleri izlemek i\u00e7in bu Google reklamc\u0131l\u0131k platformlar\u0131na g\u00fcveniyorsan\u0131z onay modu dikkate al\u0131nmaya de\u011ferdir.<\/li><li><strong>Google Analytics kullan\u0131c\u0131lar\u0131:<\/strong> D\u00f6n\u00fc\u015f\u00fcmleri izlemek i\u00e7in birincil arac\u0131n\u0131z Google Analytics ise, consent mode sizin i\u00e7in de uygundur.<\/li><li><strong>Gelece\u011fe haz\u0131r olmaya ilgi:<\/strong> \u00d6l\u00e7\u00fcm\u00fcn\u00fcz\u00fc gelece\u011fe uygun hale getirmek ve gizlilik uyumlulu\u011fu a\u00e7\u0131s\u0131ndan \u00f6nde olmak istiyorsan\u0131z consent mode ak\u0131ll\u0131ca bir se\u00e7imdir.<\/li><li><strong>AEA + Birle\u015fik Krall\u0131k b\u00f6lgesi:<\/strong> Web siteniz veya \u00e7evrimi\u00e7i i\u015fletmeniz European Economic Area (EEA) ve Birle\u015fik Krall\u0131k&#8217;ta (UK) bulunuyorsa, consent mode\u2019u kullanman\u0131z tavsiye edilir. Bu, bu b\u00f6lgelerdeki gizlilik d\u00fczenlemelerine uyman\u0131za yard\u0131mc\u0131 olur.<\/li><\/ul>\n\n\n\n<p>Consent mode\u2019u etkili bir \u015fekilde kullanmak i\u00e7in baz\u0131 temel gereksinimleri kar\u015f\u0131laman\u0131z gerekir:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>gtag.js veya Google Tag Manager\u2019\u0131 kurun:<\/strong> Web sitenizin tamam\u0131nda gtag.js veya Tag Manager\u2019\u0131 kurmal\u0131s\u0131n\u0131z. Bunlar, \u00e7e\u015fitli izleme ve analiz hizmetlerini y\u00f6netmenize yard\u0131mc\u0131 olan ara\u00e7lard\u0131r.<\/li><li><strong>Mevcut bir onay banner&#8217;\u0131na sahip olun: <\/strong>Onay banner&#8217;\u0131, ziyaret\u00e7ilerden \u00e7erezleri veya di\u011fer izleme teknolojilerini kullanmak i\u00e7in onaylar\u0131n\u0131 isteyen bir a\u00e7\u0131l\u0131r pencere veya bildirimdir.<\/li><li><strong>\u00c7erez ayarlar\u0131 onay\u0131n\u0131 etkinle\u015ftirin:<\/strong> Kullan\u0131c\u0131lar\u0131n \u00e7erez tercihlerini onaylamalar\u0131na olanak tan\u0131yan bir mekanizmaya sahip olman\u0131z gerekir. Bu genellikle kullan\u0131c\u0131lara hangi t\u00fcr \u00e7erezleri veya izlemeyi kabul edeceklerini se\u00e7meleri i\u00e7in se\u00e7enekler sunmak anlam\u0131na gelir.<\/li><\/ul>\n\n\n\n<p>Google consent mode\u2019un yaln\u0131zca web siteleri i\u00e7in de\u011fil, Firebase i\u00e7in Google Analytics SDK&#8217;s\u0131 arac\u0131l\u0131\u011f\u0131yla mobil uygulamalar i\u00e7in de kullan\u0131labilece\u011fini bilmeniz gerekir. Bu, kullan\u0131c\u0131 gizlili\u011fini koruman\u0131za ve veri koruma yasalar\u0131na uyman\u0131za yard\u0131mc\u0131 olur.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Google Consent Mode Gerekli mi?<\/h2>\n\n\n\n<p>Evet, Google, Mart 2024&#8217;e kadar Google Consent Mode v2&#8217;yi uygulamak i\u00e7in t\u00fcm web sitesi hizmet reklamlar\u0131n\u0131n veya AB veya AEA&#8217;daki kullan\u0131c\u0131lardan analitik verilerin toplanmas\u0131n\u0131 zorunlu k\u0131lmaktad\u0131r.<\/p>\n\n\n\n<p>GCM v2&#8217;yi etkinle\u015ftirmek i\u00e7in sertifikal\u0131 bir CMP i\u015f orta\u011f\u0131 veya uyumlu izin banner&#8217;\u0131 kullanmazsan\u0131z, siteniz, bu son tarihten sonra AB\/AEA ziyaret\u00e7ilerinden herhangi bir yeni veri almayacakt\u0131r.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Google Consent Mode\u2019u Kullan\u0131rken Ba\u015fka Neleri Dikkate Almal\u0131y\u0131m?<\/h2>\n\n\n\n<p>M\u00fc\u015fteri verilerini Google gibi bir \u00fc\u00e7\u00fcnc\u00fc tarafla payla\u015fmadan \u00f6nce \u00fc\u00e7\u00fcnc\u00fc taraf\u0131n bu verileri nas\u0131l i\u015fledi\u011fini d\u00fc\u015f\u00fcnmeniz gerekir.<\/p>\n\n\n\n<p>Google Consent Mode\u2019u kullanmak, m\u00fc\u015fterilerinizin veri gizlili\u011fine ili\u015fkin do\u011fru uygulamalara uyma konusunda Google&#8217;a g\u00fcvendi\u011finiz anlam\u0131na gelir.<\/p>\n\n\n\n<p>Consent Mode\u2019u kullan\u0131rsan\u0131z, ziyaret\u00e7ilerinizin tercihlerine g\u00f6re Google&#8217;\u0131n komut dosyalar\u0131n\u0131 kapatmazs\u0131n\u0131z, ancak ziyaret\u00e7ilerinizin tercihlerini Google&#8217;a bildirirken komut dosyalar\u0131n\u0131n \u00e7al\u0131\u015fmas\u0131na izin vermi\u015f olursunuz.<\/p>\n\n\n\n<p>Google daha sonra izleme y\u00f6ntemini uluslararas\u0131 d\u00fczenlemelere uygun oldu\u011funa inanaca\u011f\u0131 \u015fekilde ayarlar.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">En \u00c7ok Sorulan Sorular<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. Google consent mode nas\u0131l \u00e7al\u0131\u015f\u0131r?<\/h3>\n\n\n\n<p>Google consent mode, kullan\u0131c\u0131n\u0131n izin tercihlerine g\u00f6re etiket \u00e7erezi depolamas\u0131n\u0131 kontrol etmek i\u00e7in API&#8217;ler i\u00e7erir. Web sitelerine, kullanmaya al\u0131\u015f\u0131k olduklar\u0131 Google hizmetlerini \u00e7al\u0131\u015ft\u0131rmalar\u0131 i\u00e7in bir yol sa\u011flar, ancak toplanan veriler web sitesi kullan\u0131c\u0131s\u0131n\u0131n iznine dayal\u0131d\u0131r.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. Google consent mode nedir?<\/h3>\n\n\n\n<p>Google consent mode, kullan\u0131c\u0131n\u0131n izin tercihlerine g\u00f6re etiket \u00e7erezi depolamas\u0131n\u0131 kontrol etmek i\u00e7in API&#8217;ler i\u00e7eren bir ara\u00e7t\u0131r. \u0130\u015fletmelerin, GDPR&#8217;ye ve d\u00fcnya \u00e7ap\u0131ndaki di\u011fer t\u00fcketici gizlili\u011fi d\u00fczenlemelerine ba\u011fl\u0131 kalarak ve bunlara uyarken reklam amac\u0131yla Google \u00fcr\u00fcnlerini kullanmas\u0131na olanak tan\u0131r.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Google Analytics&#8217;te nas\u0131l izin alabilirim?<\/h3>\n\n\n\n<p>Web sitenizin ziyaret\u00e7ilerine kapsaml\u0131 gizlilik ve \u00e7erez politikas\u0131 sunarak, onlar i\u00e7in en uygun izin se\u00e7eneklerinin hangileri oldu\u011funa ba\u011fl\u0131 olarak kullan\u0131c\u0131 r\u0131zas\u0131 alabilirsiniz.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. Google consent mode GDPR ile uyumlu mu?<\/h3>\n\n\n\n<p>Google consent mode, GDPR taraf\u0131ndan belirlenen gizlilik standartlar\u0131n\u0131n yan\u0131 s\u0131ra d\u00fcnya \u00e7ap\u0131ndaki di\u011fer gizlilik yasalar\u0131n\u0131 ve standartlar\u0131n\u0131 da korur.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5. Google Consent Mode V2 nedir?<\/h3>\n\n\n\n<p>2023&#8217;\u00fcn sonlar\u0131nda kullan\u0131ma sunulan Google Consent Mode V2, Google&#8217;\u0131n orijinal Consent Mode\u2019unun g\u00fcncellenmi\u015f bir s\u00fcr\u00fcm\u00fcd\u00fcr. Web sitelerinin, kullan\u0131c\u0131lar\u0131n \u00e7erez izni tercihlerini Google Ads ve Analytics gibi Google hizmetlerine daha verimli ve gizlili\u011fe uyumlu bir \u015fekilde iletmesine olanak tan\u0131r. Mart 2024&#8217;e kadar bu Google hizmetlerini kullanan web siteleri i\u00e7in bu \u00f6zelli\u011fin kullan\u0131lmas\u0131 zorunludur.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">6. Google Consent Mode V2\u2019deki yeni \u00f6zellikler nelerdir?<\/h3>\n\n\n\n<p>Google Consent Mode V2, mevcut Analytics_storage ve ad_storage parametrelerine ek olarak ad_user_data ve ad_personalization gibi yeni parametreler sunmaktad\u0131r. Bu parametreler, kullan\u0131c\u0131 verileri \u00fczerinde geli\u015fmi\u015f kontrol ve kullan\u0131c\u0131n\u0131n r\u0131zas\u0131na dayal\u0131 reklam ki\u015fiselle\u015ftirmesi sunar.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">7. Google Consent Mode V2 t\u00fcm web siteleri i\u00e7in zorunlu mu?<\/h3>\n\n\n\n<p>Evet, Google Ads ve Google Analytics gibi Google hizmetlerini kullanan t\u00fcm web siteleri i\u00e7in Mart 2024 itibar\u0131yla Google Consent Mode V2&#8217;nin uygulanmas\u0131 zorunludur. Bu gereklilik, veri gizlili\u011fi d\u00fczenlemelerine uyumu sa\u011flar ve kullan\u0131c\u0131 gizlili\u011fini art\u0131r\u0131r.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">8. Google Consent Mode V2, veri izlemeyi ve gizlili\u011fi nas\u0131l etkiler?<\/h3>\n\n\n\n<p>Google Consent Mode V2, web sitelerinin Google etiketlerini kullan\u0131c\u0131 iznine g\u00f6re ayarlamas\u0131na izin vererek veri izlemeyi etkiler. Kullan\u0131c\u0131n\u0131n \u00e7erezlere izin vermesi durumunda normal veri toplama i\u015flemi ger\u00e7ekle\u015fir. Onay reddedilirse, Google etiketleri k\u0131s\u0131tl\u0131 modda \u00e7al\u0131\u015farak, kullan\u0131c\u0131 gizlili\u011fini korumak i\u00e7in veri toplama s\u0131n\u0131rland\u0131r\u0131l\u0131r.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">9. Google Consent Mode V2&#8217;nin uygulama se\u00e7enekleri nelerdir?<\/h3>\n\n\n\n<p>Google Consent Mode V2 i\u00e7in iki uygulama se\u00e7ene\u011fi vard\u0131r: Temel ve Geli\u015fmi\u015f. Temel uygulama, kullan\u0131c\u0131n\u0131n izniyle tam veri toplanmas\u0131n\u0131 i\u00e7erir ve onsuz veri toplanmas\u0131na izin vermez. Geli\u015fmi\u015f uygulama, kullan\u0131c\u0131 mahremiyetine sayg\u0131 g\u00f6stererek, modelleme amac\u0131yla izin al\u0131nmaks\u0131z\u0131n s\u0131n\u0131rl\u0131 ve anonim veri toplanmas\u0131na olanak tan\u0131r.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00c7evrimi\u00e7i reklamlar internetin b\u00fcy\u00fck bir b\u00f6l\u00fcm\u00fcne g\u00fc\u00e7 verir, ancak b\u00fcy\u00fck \u00f6l\u00e7\u00fcde kullan\u0131c\u0131 verilerine dayan\u0131r. Bu y\u00fczden gizlilik sorun ve endi\u015felerini art\u0131r\u0131r. \u00c7erez onay\u0131 burada devreye girer. Bu, verilerinizin reklamlar i\u00e7in kullan\u0131l\u0131p kullan\u0131lmayaca\u011f\u0131n\u0131 se\u00e7ebilece\u011finiz anlam\u0131na gelir. Sizin onay\u0131n\u0131z olmadan, reklamverenler gizlilik kurallar\u0131 nedeniyle zor durumda kalabilir ve g\u00fcveninizi kaybedebilir. Bunu iki y\u00f6nl\u00fc bir yol olarak d\u00fc\u015f\u00fcn\u00fcn: [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4227,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[70,1],"tags":[],"class_list":["post-4225","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dijital-pazarlama","category-nedir-nasil-yapilir"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00c7erez Onay\u0131 (Cookie Consent Mode) Nedir? 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Bu, verilerinizin reklamlar i\u00e7in kullan\u0131l\u0131p kullan\u0131lmayaca\u011f\u0131n\u0131 se\u00e7ebilece\u011finiz anlam\u0131na gelir. Sizin onay\u0131n\u0131z olmadan, reklamverenler gizlilik kurallar\u0131 nedeniyle zor durumda kalabilir ve g\u00fcveninizi kaybedebilir. 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Kullan\u0131c\u0131 \u0130zin Vermese Bile Datas\u0131n\u0131 Kullanabilir miyiz? - Uzman Posta","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/uzmanposta.com\/blog\/cerez-onayi-cookie-consent-mode\/","og_locale":"tr_TR","og_type":"article","og_title":"\u00c7erez Onay\u0131 (Cookie Consent Mode) Nedir? Kullan\u0131c\u0131 \u0130zin Vermese Bile Datas\u0131n\u0131 Kullanabilir miyiz? - Uzman Posta","og_description":"\u00c7evrimi\u00e7i reklamlar internetin b\u00fcy\u00fck bir b\u00f6l\u00fcm\u00fcne g\u00fc\u00e7 verir, ancak b\u00fcy\u00fck \u00f6l\u00e7\u00fcde kullan\u0131c\u0131 verilerine dayan\u0131r. Bu y\u00fczden gizlilik sorun ve endi\u015felerini art\u0131r\u0131r. \u00c7erez onay\u0131 burada devreye girer. 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